On squirrels and affiliate marketing

When I started feeding the birds a few months ago, everything was peaceful for a few weeks.

Only the best kind of birds showed up at the feeder. The cardinals, chickadees, finches, nuthatches, flickers, etc.

Then the house sparrows descended and emptied an entire feeder in one day.

The house sparrows are the rodents of the bird population.

I did some research and figured out how to scare away the house sparrows without detracting the desirable birds. All you have to do is hang fishing line from your feeders.

But before I could feel smug about my success the
squirrels found my feeders.

The squirrels knocked down the feeders and made my life
miserable for a while as I tried to outwit them.

They weren’t baffled by the “baffle” on my feeder.

Duct tape with the sticky side facing out didn’t work either.
Putting vaseline on the post has seemed to do the trick
so far.

It’s fun to watch the squirrels furiously roll around in the
dirt after they get the vaseline on their paws in a desperate
attempt to wipe it off.

Feeding the birds and outwitting squirrels is a good metaphor
for an online business.

Before I figured out how to keep the squirrels and house
sparrows away, my feeders had a ton of traffic.

There were more birds in my yard than any other yard near
my house.

But traffic is overrated, as I soon discovered. If you aren’t
attracting the right prospects, all the traffic in the world doesn’t
mean much.

Chris Rempel’s sites consistently attract more targeted buyers
than competitor sites with more traffic.

You don’t need a ton of traffic to make money on the internet.
You just need the right traffic.

Confessions of Lazy Marketer

Sidenote: The people that show up and don’t buy are like the
house sparrows and squirrels. It’s far better to attract the people
who are already on the verge of buying.

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