Traffic Generation Tips

The most important thing in any web business is traffic – lots and lots of traffic. Of course you also need to have a valuable offer for your visitors – a reason for them to transact with you. After getting the traffic you just need to convert it into subscribers and customers . . . but that’s the easy part. So, the critical step is to generate a steady flow of visitors.

Here are some tips for generating website visitors:

Here are a few of the most popular way to get traffic to your site – for free:

• Web 2.0
• Articles Directories
• Video Marketing

And here’s how to use each method…

Web 2.0

The term “Web 2.0″ is associated with websites that facilitate interactive information sharing and collaboration in a social media setting. The exciting thing about Web 2.0 sites is that you get to add your own content and it becomes part of these sites. Because these sites get so much traffic, Google and the other search engines treat these sites with greater importance in their algorithms. The benefit of this to you is that your content is now considered as part of these sites. And any links in your content that point to your own sites count as a strong “vote” in favor of your sites – lending you credibility in the search engines. The direct traffic from the Web 2.0 sites themselves is only part of the benefit. How to generate web 2.0 traffic is something we’ve only scratched the surface on. I don’t want to be exhaustive – I want to give you an overview of all the methods…

Article Websites

Article marketing really builds on the Web 2.0 concept. Article sites are in essence web 2.0 websites. In typical web 2.0 fashion, article sites rely on user-generated content (i.e. your articles). Just as with the other web 2.0 sites, having your content included gives you immediate traffic and search engine ranking. And the hidden benefit here is that your reach grows as other people take your articles and put them on their blogs and sites. And because the terms of the directory say they have to include your “resource box” you get links back from all these other sites, too. Here are a couple article marketing traffic tips:

• First, spend the time to determine your keywords
• Write specifically to target these keywords
• Hyperlink these keywords to your website – both in the content of the article and in your author’s info section.

Video

And finally, we need to talk about getting traffic from videos. Once again, this is really a sub-set of web 2.0. So, just like article marketing, video marketing enables you to add content to authority sites. The extra top secret benefit of video marketing is that it’s much easier to rank for competitive keywords than in any other medium.

Here are just a few video marketing tips:

• Sign up for YouTube
• Turn off all the modules in your account profile
• Put relevant “tags” in your profile
• Include a link to your main site in your profile
• Add at least one video to your profile
• For each video use your keywords in the tags, the descriptions and the title

Putting it all together.

If you take action on the items listed here you’ll have free traffic in no time.